Caroline Besnard

Caroline Besnard

CPO · Taktique

2024

À propos

Who are you?
I've been passionate about digital ever since I left school, and I've never stopped trying to learn and understand how to create a highly successful digital product.

I first spent 11 years in a digital agency, including 8 at BAM (the mobile subsidiary of the Theodo group) where I was impressed by what lean and lean product design could achieve: the quality of a product that hits the bull's eye through the personal development of the people who create it.
So it was without hesitation that I implemented it in the various teams I created there: design team, then product team.

Before joining Taktique, founded by Sandrine Olivencia and Flavian Hautbois, whom I met while working at BAM.
At Taktique I use my knowledge of product strategy and design to create training products that are as attractive as possible, and I take the opportunity to continue to share my expertise with the customers I coach.

What do you do for a living?
I divide my time between the role of CPO at Taktique, where I create the strategy for our range of training products with my 2 partners Sandrine Olivencia and Flavian Hautbois. And the rest of the time I set up a photography gallery dedicated to new artists.

What are you going to talk about at FlowCon?
What does it take to make a killer tech product these days?

What are you the proudest of?
The creation and success of the design team I set up at BAM thanks to lean management.

What speaker and/or topic would you like to see at FlowCon?
Tony Fadell ou Ed Catmull

If you were an art piece, which one would it be?
I'll be an endless AI-generated video about the pursuit of happiness

What's your favorite band, artist or song?
Sir Was

Sum up your session or workshop in only 1 sentence
Free yourself from the features machine and join us in practising a key lean engineering concept.


What are the 3 top takeaways from your session or workshop?
- Lean product design is based on continuous reflection and experimentation around value creation with the tech teams.
- The architecture diagram bridges the gap between the world of customers and the world of tech
- Lean product improvement means resolving a set of technical trade-offs to fully satisfy stable customer preferences.

Les conférences seront bientôt disponibles.